DeepL The European alternative to Google Translate

Machine translation from Cologne

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Germany AI Tools instead of Google Translate

About DeepL

DeepL SE is a German provider based in Cologne. DeepL Translator translates text between 30+ languages. Pro plans (Starter, Advanced, Ultimate), the DeepL API, DeepL Write, and integrations for Microsoft 365 and Google Workspace round out the product.

Highlights

  • Translations between 30+ languages
  • DeepL Write for style and grammar suggestions
  • API for custom integrations
  • Integrations with Microsoft 365 and Google Workspace

Why European?

  • DeepL SE based in Cologne
  • GDPR-compliant data processing
  • In-house models, no US cloud lock-in

Pricing

Free available · DeepL Pro: see website

Frequently asked questions about DeepL

What is DeepL and what is it used for? +

DeepL is a machine translation service operated by DeepL SE, headquartered in Cologne, Germany. It covers translation across more than 30 languages and is available as a web app, desktop and mobile apps and a REST API. With DeepL Pro, users can translate text and documents in formats such as DOCX, PPTX and PDF, and the DeepL Write tool offers style and grammar suggestions for English and German. The service is used by individuals as well as enterprises for internal communication, localisation and legal or technical translation.

Does DeepL run on European infrastructure? +

DeepL runs the core translation systems on its own infrastructure in data centres located within the European Economic Area. The privacy policy states explicitly that translations for DeepL Pro customers are processed exclusively on this infrastructure. Hyperscalers such as AWS, Google Cloud or Microsoft Azure are not used for the translation engines, only ancillary services like CDN or payment processing rely on third parties. For Pro accounts, the entered texts are also not used to train or improve the translation models.

How does DeepL differ from Google Translate? +

DeepL is a focused translation provider whose business model is built around translation and writing assistance, while Google Translate is part of a wider advertising and platform ecosystem. Translations for DeepL Pro customers remain on DeepL's own infrastructure inside the EEA and are processed under contractual GDPR terms. DeepL covers fewer languages than Google Translate but performs competitively in several independent benchmarks, especially for European language pairs and technical texts. Through its API and glossary features, the service can also be adapted to specific terminology and domains.

Try DeepL

Machine translation from Cologne

Visit DeepL Website →
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Entry verified on 14.05.2026